Empini Taxi

Revolutionizing Urban Mobility in Soweto Through Technology

Empini App
R2.1M
Annual Revenue
78% YoY Growth
15K+
Monthly Rides
92% Retention
R5.7M
Market Opportunity
Soweto & Beyond

Why Invest in Empini?

  • First-Mover Advantage: Only tech-enabled taxi platform in Soweto
  • Proven Unit Economics: 25% gross margins with clear path to profitability
  • Asset-Light Model: No fleet ownership - we empower existing drivers
  • Recurring Revenue: Subscription plans for frequent riders
  • Data Advantage: Proprietary mobility patterns database
  • Scalable Tech: Platform can expand to other townships

Business Model

Revenue Streams

  • 20% Commission on Rides
  • Driver Subscriptions (R99/month)
  • Premium Member Plans
  • In-App Advertising
  • Data Analytics Services

Customer Segments

  • Urban Commuters (18-45)
  • Shift Workers
  • Students
  • Tourists
  • Small Businesses

Key Advantages

  • Local Knowledge Advantage
  • Cash & Digital Payments
  • Trusted Brand in Township
  • Lower Prices than Competitors
  • Community Engagement

Financial Highlights

Projected Revenue

R3.8M

+80%

Year 2 Projection

Driver Earnings

R12K

+30%

Avg Monthly/Driver

Customer Acquisition

R15

-40%

Cost per Customer

Tech Stack Advantages

Real-Time Dispatch AI

Proprietary algorithm reduces wait times by 40% compared to competitors

Offline-Capable Maps

Works in areas with poor connectivity - critical for township operations

Safety Features

Emergency alerts, ride sharing with family, and driver verification

Data Assets

Mobility Patterns

12 months of proprietary data on Soweto transportation flows

Pricing Intelligence

Dynamic pricing model optimized for township economics

Demand Forecasting

Predictive algorithms for fleet positioning during peak times

Growth Roadmap

Q3 2025

Seed Funding Round

R1.5M raise to expand driver network and marketing

Q4 2025

Premium Subscription Launch

Monthly plans with discounted rides for frequent users

Q1 2026

Expansion to Alexandra

Replicate model in Johannesburg's second largest township

Q3 2026

Series A Funding

R5M raise for regional expansion and tech development

Leadership Team

Sibusiso Ngwenya
Sibusiso Ngwenya

Business Developer

Former minibus taxi operator with 10+ years in Soweto transportation

Nomsa Khanyi
Nomsa Khanyi

CTO

Ex-Jumia lead engineer with mobile payments expertise

Sipho Mahlangu
Sipho Mahlangu

CFO

Former investment banker with emerging markets experience

Seed Round Now Open

Seeking R1.5M at R8M pre-money valuation

15%

Equity Offered

5x

Projected ROI in 3 Years

R8M

Pre-Money Valuation

Platform Demo

Empini Taxi

Soweto's Fastest Taxi Booking 🚀

064 999 8087

Book Your Ride

Fare Estimate
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Base fare: R45.00
Distance (approx 0 km): R0.00
Estimated time (0 min): R0.00
Estimated total: R0.00
Tip: Book during off-peak hours (10am-3pm) for lower fares and faster pickups!
Route Map
4.8 ★
Your Driver: Michael Gasa.

Toyota Quantum (Hzt 909 GP)

071 234 5678

Looking for available drivers...

Active Bookings

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Completed Today

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Active Drivers

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Driver Profile
Michael G
4.8 ★ Online

Toyota Quantum

EMP-DR-1245

071 234 5678

Soweto

Today's Earnings

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Total Earnings

0

Completed Rides

R0.00

Commission

R0.00

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Commission Structure
Current Commission Structure
Standard Commission

20% of fare for all rides

Bonus Tier (10+ rides/day)

15% commission instead of 20%

Peak Hours (7-9am, 4-6pm)

25% commission due to higher demand

Financial Reports